- Client
- Shimano Neutral Service
- My role
- Content creation · Photography & film
- Location & date
- Compiègne → Roubaix · April 2026
The assignment
Document Shimano Neutral Service across the recon, team presentation and race day at Paris–Roubaix.
The approach
Work from inside the service operation, photographing and filming the crew, the cobbled sectors and the emotions at the finish. Riding in car one gave the story its close-up perspective.
The work delivered
Photography and short-form films, including a team-presentation reel and a finish-line emotions reel. The journal follows the assignment from recon to the velodrome.
From first conversation
to final frame.
Briefing
Story, audience and formats come first; then scope, timing and how the content will be used are agreed.
Production
I create the photographs, film or social content around the brief, with room for the moments that only happen on location.
Review & delivery
You review the work, the final selection is agreed together, and you receive the agreed formats for your channels.
Your project next?
Website, photography, film or social media — tell ByHaasis what you are planning and get an answer within 48 hours.